Category: Marketing
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Quick Tips: How To Improve Your Organic CTR
It may seem as though the holy grail of marketing is to get your business noticed online, but what happens if huge volumes of traffic or a top spot on page 1 are not converting into sales, calls or subscriptions? There’s little point in getting all of the attention if it doesn’t amount to anything. […]
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Elon Musk: A Marketing Genius
We all know Elon Musk is an engineer, businessman, and something resembling the corporate version of a rock n’ roll star, but a marketing genius? It might just be true. The South African always seems to succeed when he puts his mind to it. And it’s possible that he could add ‘marketing genius’ to his […]
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How TikTok Became The World’s Most Powerful Advertising Tool
TikTok has a short but wildly successful history. Having begun its life back in 2017, the social media app quickly became a phenomenal success. Today, there are more than a billion active monthly users, and those stats are increasing all the time. If you’ve got TikTok (or know someone who has), then you’ll know it […]